Tiny Organics is a fast-growing female-, minority- and immigrant-owned DTC brand raising the next generation of adventurous eaters with 100% USDA-certified organic fresh-frozen baby and toddler meals for busy parents.

As a member of the Tiny Organics Marketing team, my key contributions included:

Content and Channel Management

• Curating and creating engaging content that consistently reflected the brand’s tone across Instagram, TikTok, and Pinterest

• Managing a daily publishing schedule that grew Instagram from 26K to 38K followers in one year

Campaign Development

• Playing a critical role in multichannel campaigns supporting the launch of Tiny Beginnings and Tiny Purées

• Collaborating with internal teams, external agencies, and partner brands to amplify reach and campaign performance

Influencer and Vendor Strategy

• Building and scaling the influencer program—identifying, onboarding, and nurturing digital creators to drive advocacy and loyalty

• Managing a five-figure content creator and freelancer budget, including negotiations, scopes of work, and content approvals to maximize ROI